Director of Marketing

Job Description

smartShift is seeking to hire a smart, bold, and highly motivated Director of Marketing to spearhead our marketing efforts. For those who thrive in a fast-paced, roll up your sleeves, get it done environment, with an opportunity for international travel, this could be the right place for you. smartShift brings to bear the unique combination of a cloud-first, start-up vibe with the strength of a 15-year track record driving the enterprise digital transformation for the Global Fortune 50.

To be considered for this position, you will need to have proven experience in running a marketing team and executing modern marketing campaigns.

To be successful in this position, you’ll need to encourage the organization to challenge the status quo, be a positive influence on the culture, and continuously strive to make marketing a catalyst for our continued growth and success.

Responsibilities

Evaluating and developing our marketing strategy and marketing plan
Planning, directing, and coordinating marketing efforts
Managing outside design, digital, lead gen, event and PR partners
Customer and Competitive research
Working with sales to develop sales enablement programs and materials to support key accounts and partner opportunities
Developing and managing campaigns and promotions
Building brand awareness and reinforcing positioning
Supporting sales and lead generation efforts
Coordinating marketing projects from start to finish
Organizing company conferences, trade shows, and major events
Overseeing social media marketing strategy and content marketing

Requirements

Bachelor’s degree with 6-10 years of experience in B2B marketing and running a marketing team
Track record of managing outside partners
Proven marketing campaign experience
Strong writing skills.
Proven ability to manage budgets
High competence in project and stakeholder management
Excellent interpersonal, written, and oral communication skills
Experience with digital marketing forms such as social media marketing and content marketing

Region

New York/Boston, USA

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