Director of Marketing
Job Description

smartShift is seeking to hire a smart, bold, and highly motivated Director of Marketing to spearhead our marketing efforts. For those who thrive in a fast-paced, roll up your sleeves, get it done environment, with an opportunity for international travel, this could be the right place for you. smartShift brings to bear the unique combination of a cloud-first, start-up vibe with the strength of a 15-year track record driving the enterprise digital transformation for the Global Fortune 50. 

To be considered for this position, you will need to have proven experience in running a marketing team and executing modern marketing campaigns.

To be successful in this position, you’ll need to encourage the organization to challenge the status quo, be a positive influence on the culture, and continuously strive to make marketing a catalyst for our continued growth and success.

Responsibilities
  • Evaluating and developing our marketing strategy and marketing plan
  • Planning, directing, and coordinating marketing efforts
  • Managing outside design, digital, lead gen, event and PR partners
  • Customer and Competitive research
  • Working with sales to develop sales enablement programs and materials to support key accounts and partner opportunities
  • Developing and managing campaigns and promotions
  • Building brand awareness and reinforcing positioning
  • Supporting sales and lead generation efforts
  • Coordinating marketing projects from start to finish
  • Organizing company conferences, trade shows, and major events
  • Overseeing social media marketing strategy and content marketing
Requirements
  • Bachelor’s degree with 6-10 years of experience in B2B marketing and running a marketing team
  • Track record of managing outside partners
  • Proven marketing campaign experience
  • Strong writing skills.
  • Proven ability to manage budgets
  • High competence in project and stakeholder management
  • Excellent interpersonal, written, and oral communication skills
  • Experience with digital marketing forms such as social media marketing and content marketing
Region

New York/Boston, USA